Jonathan Roberts

Associate Manager, CRM Lifecycle at BetMGM

Jonathan Roberts, MBA, currently serves as Associate Manager of CRM Lifecycle at BetMGM, a position held since April 2021, after initially working as a CRM Lifecycle Associate. Prior experience includes serving as a Sales and Marketing Operations Specialist at Proper Rebel, where responsibilities involved facilitating demand generation and managing Salesforce. Jonathan gained foundational marketing experience through internships at USA Sport Group and Activate, contributing to marketing strategies and operations within the sports industry and a full-service marketing agency, respectively. Jonathan holds a Master’s degree in Sports Management from Seton Hall University and a Bachelor of Science in Marketing from the University of Scranton.

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