VR

Vikram Reddy

Head Of E-commerce -marketplace at Bewakoof

Vikram Reddy has a diverse work experience in the e-commerce industry. Vikram is currently serving as the Head of E-commerce - Marketplace at Bewakoof.com since April 2021. Prior to this, they worked at Flipkart from September 2018 to March 2021, holding the position of Senior Category Manager-Gourmet. During their tenure, they were responsible for building selection and negotiating terms, cross-functioning with various teams, managing pricing and demand generation, driving innovation, and developing the team. Before Flipkart, Vikram worked at Amazon from June 2013 to August 2018. Vikram initially served as a Key Account Team Lead, managing KAM buckets and executing category-level strategies. Later, they became the GL-Category Lead for Mobiles & Accessories, where they served as the owner for the channel and provided guidance to the team. Prior to their career in e-commerce, Vikram worked as an Executive Marketing at Annapurna International School of Film and Media from February 2012 to May 2013, where they were responsible for direct marketing, digital marketing, BTL and ATL activities, implementation of marketing communication campaigns, and direct selling.

From 2008 to 2010, Vikram Reddy attended Vignana Jyothi Institute of Management, where they pursued a PGDBM degree in the field of Marketing & Operations.

Links

Previous companies

FlipKart logo
Amazon logo

Timeline

  • Head Of E-commerce -marketplace

    April, 2021 - present