Maryam El Karama is a marketing communication professional currently serving as a Marketing Communication Officer at BeWe since September 2023. Prior experience includes roles as Communication Manager and Event Manager at Nova Technology from May 2022 to September 2023, and various leadership positions at AIESEC Morocco, including Local Head of Talent Management and Local Head of Global Volunteer in Marrakech. Additional experience in marketing includes positions as Marketing Assistant at Ren Tanneries and Marketing Communication Assistant at UPXP. Maryam has a Bachelor's degree in International Management from Université Cadi Ayyad and is pursuing an MBA in International Management and Business Studies at INSEEC Grande Ecole, alongside a degree in Digital Marketing and E-Business.