Marilena Antonini has a diverse work experience in marketing and digital strategy. Marilena is currently working as a Co-Founder at financess, an online community focused on money and personal finance for women. Prior to that, they held the positions of Marketing & Digital strategist at LEF and Res Consulting Group. Marilena also worked as an Expert in Marketing & Digital strategy and Mentorship at /BeyondTheBox.
Marilena has significant experience in strategic marketing, having served as the Head Of Strategic Marketing at Servizi CGN, where they were responsible for business planning, market insights, pricing, positioning, research, and partnership. Marilena also developed expertise in web analysis, machine learning, AI for marketing, and eCommerce strategy. Before their role as a Head Of Strategic Marketing, they worked as a Marketing and Communication Manager at the same company.
In addition to their marketing roles, Marilena has contributed as an author at Marketing Freaks and was a Co-Founding Partner at ZEST - Sustainable Ideas, a start-up focused on sustainability, social development, and the environment.
Early in their career, Marilena worked as a Marketing Manager at Stefanel, where they led various projects related to international eCommerce, CRM, web management, and market research. Marilena also gained experience as a Marketing and Strategic Consultant at Fincantieri district, providing consultancy services to engineering companies within the Fincantieri network.
Marilena began their professional journey as a Collaborator of the Marketing Board at Università degli Studi di Trieste.
Throughout their career, Marilena has demonstrated a strong focus on marketing strategy, digital expertise, and sustainability initiatives.
Marilena Antonini completed their education at the Università degli Studi di Trieste. From 2001 to 2005, they pursued a degree in Business/Managerial Economics. Marilena then continued their education from 2005 to 2007, obtaining a degree in Business Administration and Management, specializing in Consulenza amministrativa e professionale curriculum gestionale.
In addition to their formal education, Marilena has also obtained several certifications to further enhance their skills and knowledge. In 2012, they completed the Leadership Life Training program offered by Alpha Center srl. In 2014, they received a certification in Leadership from OPEN SOURCE MANAGEMENT. Marilena also completed a program in Allenare, motivare e gestire una squadra at Scuola di Palo Alto in 2016. Marilena further expanded their expertise by obtaining a certification in ME - Memoria emotiva e intelligenza emotiva from MAATMOX in 2017. In 2019, they obtained a certification in Digital Marketing from Google. Most recently, in 2023, they acquired the certification in Prompt, chi parla? from Prompt Designer.
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