Allison Rivers Chen

Allison Rivers Chen currently serves as the Manager of Marketing Insights at B&G Foods Inc., a position held since November 2023. Prior to this, Allison was a Consumer Insights Manager for US HALLS & Gum at Mondelēz International from February 2019 to November 2023, with earlier roles including Sr. Associate Manager for Insights & Analytics Cookies. Between March 2018 and January 2019, Allison worked as the Director of Analytics & Insights at Weber Shandwick, where previous positions also included Information Services Consultant and Account Supervisor. Early in the career, Allison gained experience at Premier Fragrances Inc., working as a Compounder. Education was completed at Northeastern University, earning a BA in English from 2002 to 2007.