Laura Morrison

Laura Morrison is a seasoned professional in strategic planning and brand strategy, currently serving as Managing Director of Strategy at BGB Group since January 2024. In addition, Laura has been a Strategic and Creative Consultant with Vibrant Collaborative, LLC since June 2018. Previously, Laura held senior positions at Klick, where responsibilities included SVP and VP of Brand Strategy from October 2018 to January 2024, and at McCann Echo from October 2005 to June 2018, leading a team of strategic planners and overseeing strategy for various healthcare accounts. Laura began her career in publishing with roles at McGraw-Hill and Palgrave Macmillan after earning a Bachelor of Arts in English from Colby College in 2003.