Shireen Jaikumar

Shireen Jaikumar possesses extensive experience in marketing and communications, currently serving as the Senior Chief Manager at Bharat Financial Inclusion Limited since November 2021. In this role, Shireen leads marketing and communication strategies across multiple business units, focusing on brand management, digital marketing, and corporate communications. Previous positions include Assistant General Manager at Yashoda Hospitals, where Shireen established an online PR landscape, and Business Integrator at CallHealth, where Shireen launched alliance partnerships. Additional experience spans various sectors, including healthcare, aviation, and hospitality, with a proven track record in branding, digital initiatives, and marketing strategy. Educational qualifications include an Executive Program in Digital Transformation from the Indian School of Business, an MBA in Marketing & Strategy from Cardiff University, and a BBA in Business Administration.