Jessica Murphy

Jessica Murphy is the Co-Founder of BibRave, a website that helps runners find and connect with running groups. Jessica has always been passionate about running, and their experience in the industry has taught their a lot about the business.

Before BibRave, Jessica was the Managing Director of Runner's World at Rodale Inc. There, they oversaw and managed the P&L to ensure long-term profitability for the brand. Jessica also launched The Runner's World Box, the RW warmup and rundown newsletter, and the first-ever Runner's World pop-up space at the 2017 Boston Marathon (which became a franchise activation for the brand).

Prior to their work at Rodale Inc., Jessica was the Digital Brand Director and Media for Nike North America. Jessica drove excellence in digital brand for North America Running, Women's, and Men's Training categories. Jessica also led media strategy and innovation for North America Running and Women's categories. During their time at Nike, they spearheaded industry firsts, including Nike's first branded Snapchat filter around the USWNT WWC '15 win and the first-ever Snapchat 3Vi program, that connected users from the Better For It episodic series content into downloading the NTC app to do the weekly workouts.

Jessica's experience in both running and marketing make their the perfect candidate to lead BibRave. Jessica is passionate about helping runners connect with each other and find groups to run with. BibRave is changing the way runners find groups, and Jessica is at the forefront of this revolution.

Jessica Murphy has a masters in advertising from the University of Illinois at Urbana-Champaign and a bachelors degree in advertising from the same school.