Idongesit Okon

Idongesit Okon is an experienced digital content and marketing professional with a strong background in product information management, e-commerce, and digital asset management. Currently serving as the EU Digital Content Manager at BIC since October 2022, Idongesit oversees PIM and DAM initiatives. Prior roles include Digital Content Manager at Europcar Mobility Group, where responsibilities encompassed content coordination and site maintenance, and Digital Marketing Manager at Wari SA, focusing on online marketing strategies in financial services across Europe and Africa. With expertise in UX/UI as a Digital Product Manager at Europcar, Idongesit has honed skills in user experience optimization, product flow management, and collaboration with cross-functional teams. Idongesit holds a Master of Science in Digital Marketing and CRM from IÉSEG School of Management and a Bachelor of Science in Business Administration with a focus on Business Computing and IT from Bells University of Technology.