Rodrigo Santini Marques Iasi

Rodrigo Santini Marques Iasi is a seasoned professional with extensive experience in sales and marketing, currently serving as Sales Head for BIC in the Regional São Paulo & South since April 2015. With a background that includes key roles such as Marketing Director for Brazil and Argentina and Sr. Category Manager at BIC, Rodrigo has demonstrated expertise in setting winning strategies to enhance brand positioning and drive sustainable growth. Prior experience includes senior positions at Johnson & Johnson, where responsibility encompassed brand management across multiple product categories in Latin America, along with significant contributions to the Havaianas brand during tenure at Alpargatas. Rodrigo is equipped with advanced education, including an MBA from USP and relevant finance training, and has further enhanced digital skills through a Google program.