Rubén Eduardo Colmenares Villamizar

Rubén Eduardo Colmenares Villamizar is an accomplished professional with extensive experience in product ownership and project management, currently serving as Product Owner for Digital Transformation at BICE VIDA since March 2022. Previously, Rubén held various roles at Ecomsur, including Product Owner for E-commerce and Customer Experience, contributing to the development of digital channels across Latin America. Prior to Ecomsur, Rubén worked at Global Business Partners Solutions, Inc. as Project Coordinator for Preservation, and held positions in financial analysis at Farmatodo and public policy evaluation at the Ministry of Popular Power for Industries and Commerce. Rubén began a research career at the Centre Català del Plàstic, focusing on the rheological characterization of biodegradable polymers. Rubén holds multiple advanced degrees, including an MBA from IESA and a Master's in Innovation from Pontificia Universidad Católica de Chile.