BigCity Promotions
Priti Chana is an accomplished business development professional with extensive experience in sales promotion and customer financial services. Currently serving as the Business Development Manager at Big City Promotions since April 2010, Priti has been instrumental in creating successful sales and loyalty-driven campaigns by sourcing a variety of consumer rewards. Prior to this role, Priti worked as a Personal Financial Advisor at Halifax UK, exceeding both personal and branch targets while providing tailored investment and insurance advice, and as a Mortgage Advisor at Northernrock UK, advising customers on mortgage eligibility and coverage. Priti's early career included a position as Assistant Manager at Yves Delorme, where a strong focus on customer needs contributed to consistently meeting targets. Educational qualifications include certifications in financial services and mortgage advising from the Institute of Financial Services in the UK, alongside a Bachelor's degree in Commerce from Delhi University.
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BigCity Promotions
BigCity is an independent marketing agency that specializes in Consumer Promotions, Loyalty Programs, Partnerships, and Contests - all using a combination of rewards, technology, and insights into consumer behaviour. Pioneers in this industry in India, we have built the most comprehensive network of over 50,000 partners globally. In the last 16 years, we have delivered 7,000+ promotions touching over 60 Million customers. Our incentives have been used by 300+ brands in India. With the expertise in 'everything promotions', and a team of creative, enthusiastic professionals, we create bespoke solutions. We can offer rewards suited to the brand's marketing strategy, relevant to the lifestyles of their consumers. The consumer rewards range from free holidays, spa sessions, movie tickets, getaways, dining, wellness, Xtreme sports, and so on. We house a 360° service offering, covering Product sourcing, Redemption, Campaign delivery (Offline, Online, Mobile, Apps, Bots), Account Management, Creative and Legal aspects. This includes a dedicated concierge line who communicate with the brand's customers, answer promotional queries, give advice on venue availability and make reservations and ensure that, the customers always enjoy a world-class experience.