Big Red Group
Chloe Smith is an experienced professional in digital content and marketing, currently serving as a Senior Digital Content Executive at Big Red Group since November 2021. Previously, Chloe held various roles at Experience Oz from January 2016 to November 2021, including Marketing and Digital Content Coordinator, where responsibilities encompassed strategic communications, content management, social media, email marketing, and public relations. Chloe's early career included positions at City of Gold Coast as a Digital Communications Specialist Intern and at Gold Coast Tourism Corporation as a Tourist Information Officer, along with extensive experience at Brisbane Marketing as a Supervisor. Chloe holds a Bachelor of Journalism from Griffith University and a Bachelor of Hotel and Tourism Management from The University of Queensland.
Big Red Group
Big Red Group is the largest experience network in Australia and New Zealand. A powerful connector that provides more than 3000 experience operators with quality customers and the tourism industry with trusted intelligence and partnership. Australian owned, Big Red Group operates an industry-leading platform, enabling the wholesale distribution of experiences through domestic and international partners, powering its renowned domestic marketplaces RedBalloon, Adrenaline, Experience Oz, and Everything NZ. Equipping in-destination experience retailing through hotels and travel agents through its Local Agent offering. As well as a suite of software products and services to support experience operators grow their businesses. With a purpose to ‘shift the way people experience life’, Big Red Group seeks to reduce the tide of consumption. Encouraging people to choose ‘stories over stuff’ at every opportunity. Together with our experience operators, we are on track to deliver an experience every second by 2030. We are The Experience Network.