Big Red Group
Mitchell Sales is an experienced marketing professional with a focus on performance marketing, currently serving as a Performance Marketing Manager for Big Red Group since May 2023. Prior to this role, Mitchell held similar positions at Reprise Digital and PeriscoPe, showcasing a strong background in both paid and organic search strategies. Additional experience includes roles at Localsearch as a Customer Experience Search Engine Marketing professional, and marketing and sales roles at Rockpool Real Estate and Accor. Mitchell's career began in hospitality and retail, with earlier positions at Twin Towns Clubs & Resorts, Kingscliff Newsagency, and McDonald's. Mitchell holds a Bachelor of Business Administration with a concentration in Marketing from Southern Cross University, completed between 2016 and 2019.
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Big Red Group
Big Red Group is the largest experience network in Australia and New Zealand. A powerful connector that provides more than 3000 experience operators with quality customers and the tourism industry with trusted intelligence and partnership. Australian owned, Big Red Group operates an industry-leading platform, enabling the wholesale distribution of experiences through domestic and international partners, powering its renowned domestic marketplaces RedBalloon, Adrenaline, Experience Oz, and Everything NZ. Equipping in-destination experience retailing through hotels and travel agents through its Local Agent offering. As well as a suite of software products and services to support experience operators grow their businesses. With a purpose to ‘shift the way people experience life’, Big Red Group seeks to reduce the tide of consumption. Encouraging people to choose ‘stories over stuff’ at every opportunity. Together with our experience operators, we are on track to deliver an experience every second by 2030. We are The Experience Network.