Ajay Thyagarajan

Ajay Thyagarajan is an accomplished marketing professional with extensive experience in category marketing and distributor management. Currently serving as Head of Category Marketing at bigbasket.com since January 2019, Ajay has previously held positions including Senior Category Marketing Manager and Category Marketing Manager within the same company. Prior roles include Marketing Head at SwipeStudio and Area Sales Manager at Unilever, where Ajay was responsible for driving top-line growth, managing distributor relationships, and leading sales teams. Ajay began a career in marketing with varying roles at Unilever, including a management trainee and summer intern. Academic credentials include a Post-Graduate Diploma in Management from the Indian Institute of Management Ahmedabad and a Bachelor of Technology in Mechanical Engineering from Veermata Jijabai Technological Institute.