RB

Rita Bettino

Chief Marketing Officer at BIGGBY COFFEE

Rita Bettino has a diverse work experience spanning various industries and roles. Rita is currently serving as the Chief Marketing Officer at BIGGBY COFFEE. Prior to that, they were an Elected Town Council Member for the Town of New Canaan and a Secretary on the Board of Directors for NC Rink, Inc. Rita also has extensive experience in the marketing field, having been the Owner and Principal of Cheetah Marketing Consulting. Before that, Rita worked at Pepsico Foodservice as a Marketing Director and Customer Marketing Director. Rita also held positions as a Brands Business Manager for New Brand Development at Brown-Forman and a Marketing Director at Robert Mondavi Company. Their earlier roles include being a Brand Manager at PepsiCo, a Product Manager/Assistant Product Manager at Colgate-Palmolive, and an Account Manager at J. Walter Thompson Worldwide.

Rita Bettino holds a Master of Business Administration (MBA) degree in Marketing and General Management from Duke University - The Fuqua School of Business. Rita also completed a Bachelor of Arts (BA) degree in Economics and Philosophy, with majors in both subjects, from Boston College. Additionally, they have acquired knowledge in Digital Marketing through their studies at General Assembly.

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