Eliza Grancharova

Eliza Grancharova serves as the Head of Strategic Marketing at Billa Bulgaria Ltd. since June 2022. Prior to this role, Eliza Grancharova spent nearly two decades at The Coca-Cola Company, holding various positions including Marketing Strategy Director, Senior Brand Manager, and Brand Manager, culminating in an ad interim role as General Manager for Bulgaria in 2018. Eliza Grancharova's career began at Ernst and Young as a Business Development Consultant. Education includes studies at the CIM | The Chartered Institute of Marketing, with additional training from Harvard Business Corporate Learning, and degrees from the University of National and World Economy.