Michel Guimarães

Michel Guimarães' work experience begins in 2017 at Blinks, where they were a Business Intelligence Intern. Michel built dashboards to monitor campaign performance and transformed client data into insights. In 2019, they became a Business Intelligence Junior Analyst at Blinks, where they built ETL processes using Google Cloud Platform tools and analyzed campaign performance while suggesting new strategies.

In 2020, Michel joined Cognitivo.ai as a Freelancer, working on BI projects related to finance, retail, and the digital market. Michel built complex queries on big databases and developed skills in Python, Google Cloud Platform, Airflow, Power Bi, and communication.

Also in 2020, Michel moved on to Blinks Essence as a Business Intelligence Junior Analyst. Michel continued building ETL processes using Google Cloud Platform tools, analyzing campaign performance, and suggesting studies and strategies. Michel then became a Business Intelligence Senior Analyst, creating Adtech and MarTech projects to improve campaign delivery and explore new technologies in digital marketing. Michel developed skills in Python, Google Cloud Platform tools, DBT, Google Analytics, Google Ads, and Facebook Ads.

In 2023, Michel started working at Billigence as a GCP Junior Data Engineer.

Michel Guimarães completed their education at the following institutions:

1. Faculdade de Tecnologia de São Paulo - FATEC-SP (2016-2018): Michel obtained a degree in Technologist in Analysis and Development of Systems.

2. ETEC Prof. Aprígio Gonzaga (2014-2015): Michel obtained a degree in Technologist in Electronics.

In addition to their formal education, Michel Guimarães has also obtained several certifications:

1. TensorFlow: Machine Learning e Deep Learning com Python (Udemy, obtained in July 2019).

2. Python para Data Science e Machine Learning - COMPLETO (Udemy, obtained in August 2018).

3. Professional Data Engineer (Google Cloud, obtained in April 2023).

4. Meta Certified Advertising API Specialist (Meta, obtained in June 2022).

5. Meta Certified Marketing Developer (Meta, obtained in June 2022).

6. Meta Certified Mobile Ad Technical Specialist (Meta, obtained in June 2022).

7. Meta Certified Mobile Ad Technical Specialist (Meta, obtained in June 2022).

8. Meta Certified Marketing Science Professional (Meta, obtained in May 2021).

9. Meta Certified Media Planning Professional (Meta, obtained in May 2022).

10. Facebook Certified Marketing Science Professional (Facebook, obtained in May 2021).