Gina Henderson

Gina Henderson has a long and varied work experience. Gina began their career in 1990 as a University Spanish Department Secretary at Brigham Young University. In 1994, they served as a Full-time Missionary for The Church of Jesus Christ of Latter-day Saints. In 1996, they became an Account Executive at Hales Allen, Inc., where they managed computer technology accounts and developed advertising campaigns. In 1997, they were an International Product Marketing Manager at Nu Skin Enterprises, where they managed product line launches and localization process for personal care products in international markets. In 2015, they joined BILT Incorporated as VP, UX Design, Executive Consultant User Experience Design, and VP of Marketing. In their role as VP of Marketing, they were the original marketing pioneer for the BILT business and led the first co-branding and promotion efforts with top customers and retailers. Gina was also responsible for all marketing and promotion that allowed BILT to go from no users to millions of annual users with an NPS of over 80%, and rated a top 50 lifestyle app. Additionally, they spearheaded development and execution of internal and external processes of onboarding B2B customers and adding their products on to the app.

Gina Henderson attended Brigham Young University from 1989 to 1993, earning a Bachelor of Arts (B.A.) in Advertising. Gina also had minors in Business Management and Spanish.