Alison Richards

A UnitedHealthcare veteran since 2012, Alison Richards is the CEO of Bind, a personalized health plan that delivers the freedom to choose—and the information to choose wisely. A transformational leader who believes in the power of team, Alison and her Bind team are redesigning health insurance and giving employers a sustainable, attractive and inclusive health benefit that better meets employees’ personal needs—one where people can see their full treatment options and compare prices before making their health care decisions.