Alejandro Pineda currently serves as the General Manager for Mexico and Head of the IBAM Region at BIOCODEX, a position held since November 2024. Prior to this, Alejandro was the Managing Director and Commercial Head for Latin America at Wockhardt Ltd., where responsibilities included business development, governance of operations, and leading commercial strategies. Alejandro's extensive career in the pharmaceutical industry includes roles such as General Manager for Astellas Pharma in Mexico and various leadership positions at UCB, where responsibilities spanned from overseeing the Immunology Business Unit to regional marketing and commercial strategies. Alejandro's academic credentials include an MBA in Marketing from Universidad Interamericana de Costa Rica, an Executive Education program at Saïd Business School, and participation in multiple leadership development programs.
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