Vivek Pavle is an experienced analytics professional with a strong background in media strategy, optimization, and data analytics across the pharmaceutical and financial sectors. At Biogen, Vivek serves as an Omni-channel Strategy, Analytics, and Optimization Advisor, focusing on performance measurement in multiple sclerosis and rare diseases. Previous roles include Director of Media and Omnichannel Analytics at Astellas Pharma, where Vivek led non-personal promotion media strategy and consumer analytics, and Associate Director of Commercial Analytics at Horizon, emphasizing brand performance and optimization. Vivek holds advanced degrees in Predictive Analytics and Computer Science from Northwestern University and North Carolina State University, respectively, and has expertise in various analytics and marketing technologies.
This person is not in the org chart
This person is not in any teams
This person is not in any offices