SR

Saúl Alonso Ruiz

CMO at Bipi

Saúl Alonso Ruiz has a diverse work experience in the field of digital marketing. Saúl started at LAN Airlines in 2010, where they served as an Online Marketing Analyst for Europe. In this role, they were responsible for developing and implementing the digital marketing strategy for the company's websites, including various marketing activities such as search engine marketing, social media strategy, and mobile marketing. Saúl also managed offline campaigns and communication with consumers.

In 2015, Saúl joined Iberia as a Digital Marketing Manager. Here, they defined the digital marketing strategy and budget, monitored key performance indicators, and collaborated with internal and external teams to plan and execute marketing actions.

Since January 2020, Saúl has been working as the CMO at Bipi. Bipi is a car rental service that provides a flexible and hassle-free experience. Saúl's role involves promoting the brand and its innovative service.

Throughout their career, Saúl has demonstrated expertise in marketing strategy, budget management, campaign implementation, and data analysis.

Saúl Alonso Ruiz has a diverse education history in the field of marketing and mobile application development. Saúl completed a Licentiate degree in Marketing at ESIC Business & Marketing School from 2005 to 2010. During the same period, they also pursued a Grado en Gestion comercial y Marketing, specializing in Marketing/Gestión de marketing, general, at the same institution. In 2012, Saúl attended 101 school, where they studied Gestion y Estrategia en redes sociales. The following year, they enrolled at ICEMD and obtained a Programa Superior en Marketing Relacional. Additionally, they completed a Curso de Desarrollo de Aplicaciones para Móviles at the University of Deusto in 2013. Saúl's educational background showcases their expertise in various aspects of marketing and mobile application development.

Links

Timeline

  • CMO

    January, 2020 - present

  • Head Of Digital Marketing

    October, 2017

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