Maggie Gifford

Maggie Gifford is a Social Media Intern currently working at Veronica Beard since June 2023. Previously, Gifford completed internships at SET ACTIVE from May 2022 to August 2022 and at Veracity Selfcare from October 2021 to March 2022. At SET ACTIVE, Gifford analyzed media engagement trends related to Instagram’s algorithm and prepared monthly report decks, while also managing models and capturing behind-the-scenes content during photoshoots. At Veracity Selfcare, Gifford experimented with influencer outreach, conducted competitor analysis on YouTube, managed TikTok content, and curated aesthetic boards on Pinterest. Gifford is pursuing a Bachelor's degree in Communication and Media Studies at Wake Forest University, expected to graduate in 2024.