Birra Peroni
Eleonora Galli is a Junior Brand Manager at Birra Peroni, currently leading the brand plan execution for Peroni Nastro Azzurro in Italy since April 2023. Galli is responsible for defining and implementing the digital and PR strategy, alongside various ATL and BTL activations, while also analyzing sell-in and sell-out data, competitive scenarios, and budget monitoring. Previously, Galli held the position of Junior Brand Manager for Kozel and International Brands, focusing on marketing plan development and collaboration with the global team to strengthen brand positioning. An earlier role as a Digital Marketing Intern involved supporting the Integrated Marketing Communication team and gaining digital marketing skills through collaboration with professionals and agencies. Galli also has experience as an Area Export Intern at Fratelli BERETTA SpA, a Social Media Manager at Aromi Restaurant and Cocktail Bar, and a Sport Coach at Ginnico Sportiva Valmontone. Galli holds a Laurea Magistrale in Strategic Management from Luiss Guido Carli University and a Laurea triennale in Economia e Management from the University of Rome Tor Vergata.
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Birra Peroni
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