Alexander Karst

Alexander Karst is a Senior Growth Marketing Manager at finway, where expertise lies in optimizing finance processes for small and medium-sized enterprises. Prior roles include Growth Marketing Manager at datenschutzexperte.de, where responsibilities encompassed lead nurturing automation through HubSpot, SEA activity optimization, and building a cohesive marketing team. Experience also includes online marketing management at aboalarm, focusing on partnerships and SEO initiatives, and earlier positions in marketing and communications across various organizations. Alexander holds a Master of Science in Business Management with a focus on Strategic Marketing Management from Steinbeis School of Management and Innovation, and a Bachelor of Arts in Communication Science from Ludwig-Maximilians-Universität München.