Hugo Acosta Ovalle

Hugo Acosta Ovalle is an experienced Web Designer and UX/UI Manager currently working at BlackSip since December 2017, where responsibilities include user and stakeholder interviews and conducting UX workshops. Previously, Hugo held the role of UX/UI Specialist at BlackSip, focusing on enhancing ecommerce user experiences through tools like heatmaps and Google Optimize. Prior experience includes positions as a Web Design Analyst at Best Choice y CIA SAS, where design and management of digital assets were key responsibilities, and as an Assistant Web Developer at Axioma Comunicaciones, handling SEO and email marketing. Early in the career, Hugo worked as a Web Editor at T.K Publicidad, developing websites and editing content. Educational achievements include a Master's degree in Web Analytics, Usability, and User Experience from IEBS Biztech School, along with studies in graphic communication.