Toni Perez Navarro 馃

Co Founder and CEO at Bloobirds

Toni Perez Navarro has a wealth of experience in the technology and eCommerce industries. Toni began their career in 2000 as a Project Leader and Consulting with Tecsidel, where they were responsible for leading a team of up to 8 people and leading the implementation of a high tech system for automating two of the biggest warehouses in Argentina. After this, they moved to the Internet Business Unit for Public Sector as Managing Director, where they were responsible for the P&L account and leading a team up to 30 people. In 2012, they co-founded and became Managing Director of Lovestore Online, a market niche ecommerce focused on tailored lingerie. Toni was responsible for the business definition, strategy and plan, as well as the creation of the IT infrastructure. In 2014, they became EMEA Marketing Director and Demand Generation at UserZoom, where they were responsible for the lead generation strategy and its implementation in the EMEA region. Toni introduced the B2B Inbound Marketing methodology from scratch. In 2018, they co-founded The SaaS Institute, where they were Co-Founder and CEO. Her goal was to help companies implement a systematic approach to outbound, sales, marketing and customer success. In 2019, they co-founded Bloobirds, where they are Co-Founder and CEO. Her goal is to partner with current CRMs to engineer systematic growth. Toni is also Co-Founder and Chief Revenue Officer.

Toni Perez Navarro obtained their Master of Business Administration (MBA) from Esade between 2001 and 2003. Toni then went on to receive their Computer Engineer degree from Universitat Aut贸noma de Barcelona between 1992 and 1997. In 2011, Toni obtained their Master in eCommerce and Online Marketing from INESDI. Finally, Toni completed a Master in Web Analytics from EAE Business School in 2012 and 2013.

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