Tom Welbury

Over the past eight years, the Bloom brand has revolutionised the mid-market hotel space with a highly innovative, outstanding product and proprietary cloud-based tech platform. Today this product has been widely recognised as one of Asia’s leading affordable hotel brands, winning praise from leading industry experts and international journals. In 2019 the brand was awarded with ‘Hotel of the Year’ and ‘Hotel Concept of the Year’ for Bloomrooms @ Janpath, a hotel which launched in less than 100 days from the date of handover, setting a new record for the industry. All Bloom hotels are rate and occupancy leaders in their respective markets enjoying segment leading repeat rates from loyal guests, as well as being top-ranked on leading review sites, making the brand a compelling choice for new and existing hotel owners looking for a change in brand.