Emma W.

Emma W. is a seasoned professional in brand-led business strategy with extensive experience across multiple roles and organizations. Currently, Emma leads projects at emma-winter, focusing on marketing and brand strategy, audience insight, and creative campaign development. Concurrently, Emma serves as a strategy consultant at Lunar Agency and as a member and mentor at Bloom UK, advocating for women's career advancement. Previous positions include strategy director at NOKAMO Consulting overseeing major brand strategy projects, interim marketing director at Twycross Zoo, and strategy director at Drummond Central, contributing to significant behavioral change initiatives. Emma holds a BAHons degree in Advertising & Marketing from Lancaster University and completed a Marketing Week Mini MBA with Mark Ritson in 2020.