Danika Underhill has extensive experience in the field of art direction and graphic design. Danika has worked as a Creative Director + Graphic Designer at their own company, Danika Underhill Creative Services, since 1998. In this role, they have provided consulting services to boutique agencies, corporate clients, and pro bono clients. Their expertise includes brand development and strategy, advertising, catalogs, lookbooks, social media, e-commerce, and online presence. Danika also has significant experience in photography projects, including concept development, set design, scouting for locations, talent casting, editing, retouching, color proofing, and printing.
In addition to their own company, Danika has held various roles at well-known companies in the fashion industry. Danika recently worked as a Creative Consultant at Saks OFF 5TH and as an Art Director at Ralph Lauren, Nordstrom, Bloomingdale's, and Cole Haan. At LOFT, they served as the Senior Managing Art Director, responsible for concept development, execution of advertising campaigns, and maintaining brand identity. Earlier in their career, they worked at Agency212 as an Art Director, overseeing a diverse range of creative projects. Danika started their career as a Junior Art Director at American Pacific Enterprises, where they focused on art direction, styling, and packaging design.
Throughout their career, Danika Underhill has demonstrated their creativity, strategic thinking, and ability to manage teams and projects effectively.
Danika Underhill attended San Francisco State University from 1997 to 2000, where they earned a Bachelor of Art degree in Cinema, Animation Production.
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