Amanda Barnfield Née Shipp

Senior Head Of Marketing Consumer Strategy at Bloomsbury Publishing

Amanda Barnfield née Shipp has more than 15 years of experience in marketing and publicity in the publishing industry. Amanda started their career as a Marketing Executive at Hodder & Stoughton in 2003. In 2005, they joined Simon & Schuster UK as a Marketing Manager. At Bloomsbury Publishing Plc, Amanda held several positions, including Head of Adult & Specialist Marketing, Associate Marketing Director - Adult Trade, and Senior Head of Adult Marketing and Publicity. Amanda'sresponsibilities at Bloomsbury included leading marketing and publicity teams, developing consumer-focused strategies, and managing brand authors such as Sarah J. Maas. Amanda excels in driving efficiency, driving productivity, and fostering innovative thinking across a variety of channels.

Amanda Barnfield née Shipp has a diverse education history. In 1990, they attended Haberdashers' Girls' School, where they completed their secondary education. Later, from 1999 to 2001, they pursued a Bachelor of Arts (BA) degree in History at The University of Sheffield.

In recent years, Amanda has focused on professional development in coaching. In 2021, they enrolled in Barefoot Coaching Ltd to obtain their ACTP (Accredited Coaching Training Program) in Business and Personal Coaching. As part of this program, they completed additional certifications such as becoming a Mental Health Aware professional through Mental Health First Aid (MHFA) England.

In 2022, Amanda attended Barefoot Coaching Ltd once again, this time for a Team Coaching Practitioner program. Amanda successfully completed the program and became an Accredited Team Coaching Practitioner.

Amanda is also a member of the International Coaching Federation (ICF) as a Coach, although specific details regarding the obtained month and year are not provided.

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Timeline

  • Senior Head Of Marketing Consumer Strategy

    June, 2019 - present

  • Senior Head Of Adult Marketing And Publicity

    May, 2014

  • Associate Marketing Director Adult Trade

    March, 2012

  • Head Of Adult Specialist Marketing

    November, 2010

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