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Liza Francis

Director Of Analytics at Blue Acorn iCi

Liza Francis has extensive experience in the field of data analytics and marketing. Liza currently works as the Director of Analytics at Blue Acorn iCi, where they manage multiple high-performing analytics teams supporting Fortune 500 brands. Prior to this role, Liza held various positions at Marriott Vacations Worldwide, including Director of Marketing & Lead Generation and Associate Director of Digital Data Analytics. Liza also has experience as a Senior Manager and Manager of Digital Data Analytics and Product Strategy at Marriott Vacations Worldwide. Earlier in their career, Liza worked at Southwest Airlines and AirTran Airways, where they served as a Senior Analyst in Pricing & Distribution. Liza's expertise includes designing and implementing pricing structures, performing market forecasts, and identifying sales opportunities based on competitive analysis and historical data.

Liza Francis obtained a Bachelor's degree in Aeronautics/Aviation/Aerospace Science and Technology, General from Embry-Riddle Aeronautical University from 1999 to 2002. Liza then pursued an MBAA degree in Business - Aviation from the same university from 2002 to 2004. In 1999, they also attended the University of Pittsburgh for a Semester at Sea program. Additionally, they hold certifications such as OneTrust Certified Privacy Professional and OneTrust Cookie Consent Expert from OneTrust, Adobe Analytics Business Practitioner from Adobe, and Contentsquare Certified (obtained in 2020).

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