Kelsey Aikman

Vice President, Marketing & Brand Strategy - Studios at Blue Ant Media

Kelsey Aikman has extensive experience in marketing and communications, with a focus on the entertainment industry. Kelsey currently holds the position of Vice President of Marketing & Brand Strategy - Studios at Blue Ant Media. Prior to this, they worked as a freelance Marketing Instructor and Guest Lecturer.

From 2018 to 2023, Kelsey Aikman held various roles at marblemedia, including Vice President of Marketing and Communications and Director / Head of Marketing and Communications. In these positions, they were responsible for developing strategic brand initiatives, creative direction for marketing and PR, corporate vision planning, brand integrations, and presenting strategies and campaigns to stakeholders. Kelsey also managed external agencies and was involved in relationship management with talent and stakeholders.

Before their time at marblemedia, Kelsey Aikman worked at CBC as the Manager of Entertainment Marketing from 2015 to 2018. In this role, they developed audience-first marketing plans and executed 360° campaigns using cutting-edge digital content and data.

Prior to CBC, Kelsey Aikman worked at Entertainment One from 2011 to 2015 as the Manager of Publicity & Promotions. Kelsey led a team and agency representatives to execute innovative PR and experiential campaigns for a range of award-winning films.

From 2008 to 2011, Kelsey Aikman was a Publicist at Shaftesbury, where they managed relationships, assisted in creative direction, and leveraged promotional opportunities for the company.

Kelsey'scareer in the entertainment industry started at Paramount Pictures in 2005, where they worked as a Marketing Representative. During their time there, they worked on regional and national campaigns for blockbuster films.

Overall, Kelsey Aikman has a strong background in marketing and communications in the entertainment industry, with experience in strategic planning, creative direction, PR, and relationship management.

Kelsey Aikman holds a Certificate in Media Leadership Program from the Schulich School of Business - York University, completed in 2018. Kelsey also has a background in Scientific Photography from the Bermuda Institute of Ocean Sciences, where they studied in 2005. Additionally, Kelsey has pursued a course in Storytelling for Influence from Ideo U. Aside from their formal education, they have obtained certifications in Talk Master Certification from Speaker Labs in 2018, Storytelling for Influence from Ideo U in 2017, Setting Sail on an Influencer Marketing Program from Accredible in 2016, and Ecommerce Analytics: From Data to Decisions from Google.

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Timeline

  • Vice President, Marketing & Brand Strategy - Studios

    August, 2023 - present

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