Ali Hiner is an experienced professional in consumer and market insights, currently serving as the Consumer and Market Insights Associate Manager for Cat Feeding at Blue Buffalo since February 2022. Previously, Ali held roles at General Mills, including Shopper Insights Associate Manager and Consumer and Market Intelligence Associate. Significant contributions at General Mills include collaborating on innovation pipelines yielding over $50MM in sales and developing consumer-centric learning plans for multiple brands. Ali's earlier experience spans roles at Alliance Data Card Services, Discover Financial Services, and other organizations, where expertise in marketing strategy, research methodologies, and campaign execution was demonstrated. Ali holds an MBA in Marketing Research from the University of Wisconsin-Madison and a BA in Communications, French, and Marketing from Miami University.
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