Erich Parker

Senior Vice President, Integrated Media at Blue Chip

Erich Parker has a strong background in marketing and client leadership. Erich began their career as an Account Manager at CareerBuilder.com in 2006 and then moved on to Euro RSCG 4D Impact in 2007, where they served as an Account Executive. During their time at Euro RSCG 4D Impact, Erich managed over $6MM in marketing campaigns and oversaw the sweepstakes division. In 2012, they joined Havas Impact as a Senior Account Executive. Erich then joined Blue Chip Marketing Worldwide in 2013, starting as an Account Supervisor in Shopper Marketing and steadily progressing to roles such as Director of Business Leadership, Vice President of Client Leadership, and Vice President of Integrated Media. Most recently, Erich holds the position of Senior Vice President of Integrated Media at Blue Chip Marketing Worldwide.

Erich Parker holds an MBA in Marketing Management and Strategy and Planning from the DePaul Driehaus College of Business. Erich also has a B.S.B.A in Marketing from Central Michigan University. In addition to their formal education, Erich has obtained several certifications, including "Inclusive Leadership," "Leadership Foundations: Leadership Styles and Models," "Management Foundations," "Managing Virtual Teams," and "The Step-by-Step Guide to Building your Thought Leadership on LinkedIn" from LinkedIn. Erich also holds a certification in "Digital Media Essentials" from Centro. Erich's educational background also includes a "Jacobs & Stone Multichannel Marketing Communications (MC2) Certificate" from DePaul University, however, the specific dates of obtaining this certification are not provided.

Links

Previous companies

CareerBuilder logo
Havas Worldwide Digital logo

Timeline

  • Senior Vice President, Integrated Media

    February, 2022 - present

  • Vice President Integrated Media

    January, 2021

  • Vice President Client Leadership

    January, 2019

  • Director Business Leadership

    August, 2016

  • Management Supervisor Shopper Marketing

    December, 2014

  • Account Supervisor Shopper Marketing

    September, 2013