Florida Blue
Lynn Rossi has held various leadership positions in the marketing industry, including Chief Marketing Officer at Florida Blue. Prior to that role, Lynn served as EVP, Account Services at Saatchi & Saatchi Wellness and VP, Group Account Director at Saatchi & Saatchi Consumer Healthcare. With experience at companies such as Merkley Newman Harty, Grey Advertising, and Trump Communications, Lynn brings a wealth of knowledge and expertise to their current position.
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Florida Blue
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Blue Cross and Blue Shield of Florida, Inc., doing business as Florida Blue, provides health care solutions. It offers health related products and services, including traditional health care insurance, preferred provider organization products, health maintenance organization products, commercial Medicare products, health savings and related accounts, multiple option products, limited benefit products, and ancillary products (life, disability, dental, workers' compensation, long-term care, vision, and wellness programs).