Blue Cross and Blue Shield of Florida, Inc., doing business as Florida Blue, provides health care solutions. It offers health related products and services, including traditional health care insurance, preferred provider organization products, health maintenance organization products, commercial Medicare products, health savings and related accounts, multiple option products, limited benefit products, and ancillary products (life, disability, dental, workers' compensation, long-term care, vision, and wellness programs).

Hospital

Florida Blue

Patrick Geraghty

Jeff Goddard

Seth Van Essendelft

Amy Ruth

Elana Schrader

Gary Anderson

Camille Harrison

Charlie Joseph

Chuck Divita

Courtney Harris

Farley Kern

Lynn Rossi

The current leadership team at Florida Blue has a wealth of experience in the advertising and communications industry. The EVP of Account Services, EVP of Brand Agency Leader, and VP of Group Account Director all previously worked together at Saatchi & Saatchi Wellness, Saatchi & Saatchi, and Saatchi & Saatchi Consumer Healthcare. The team is rounded out by an Account Director with experience at Merkley Newman Harty. All four members of the team have degrees from Seton Hall University, with two holding degrees in English and two in Corporate Communications.

Leadership Team

Board of Directors

CEO and Executive Team

Leadership Team

About

Team members

Other teams at Florida Blue

Board of Directors

CEO and Executive Team