Judy Mitchell

Judy Mitchell is an accomplished marketing professional with extensive experience in various leadership roles. Currently serving as the Manager of B2C Marketing at Blue Cross of Idaho since June 2019, Judy manages the strategy, development, and deployment of comprehensive brand campaigns across multiple channels including digital, print, and television. Prior to this role, Judy was a Producer and Marketing Director at Greenleaf Street Productions from September 2013 to June 2019, focusing on award-winning documentary films and social media marketing strategy. From 2000 to 2013, Judy held the position of VP Client Services/Group Account Director at KERN, part of Omnicom. Earlier career experiences include serving as Director of Customer Acquisition for Sparkletts Water Division at McKesson and as Director of Marketing for The Right Start. Judy holds an MBA in Marketing from the University of San Francisco and a BA in Marketing from Gies College of Business at the University of Illinois Urbana-Champaign, in addition to completing the Omnicom Executive Management Program.