Theresa Seidl

Theresa Seidl has extensive experience in buying and product management, currently serving as the Senior Buyer for Private Labels at Blue Tomato GmbH since May 2015, where responsibilities include budget and assortment planning, design process coordination, and supplier management. Previous roles at Blue Tomato involved senior planning and retail buying, focusing on strategic direction, margin optimization, and assortment management for various product categories. Theresa's career also includes significant positions at Cadenzza as Senior Product Manager for Fashion Jewelry, and at Swarovski as Product Manager B2B International of Jewelry Products, where expertise in assortment strategy and market analysis was developed. An educational background in Marketing from Fachhochschule der Wirtschaft CAMPUS 02 complements Theresa's professional journey.