Esther Rabinowitz

Esther Rabinowitz is a highly skilled digital marketing professional with experience in paid media strategy and analysis. Currently serving as a Paid Search Strategist at Blue Wheel since October 2025, Esther previously held roles such as Paid Media Analyst at HK Digital and Senior Strategist at akdm, where a successful omnichannel paid media strategy was executed for a CPG client. Esther has expertise in managing significant campaign budgets, optimizing paid media efforts across various platforms, and driving positive return on ad spend. Previous positions include business development roles at Newhouse and Google, as well as internships focused on marketing strategies and lead generation. Esther earned a Bachelor's degree in Communication and Media Studies from Rutgers University.