Joseph Helline

Joseph Helline is a seasoned marketing professional with extensive experience in performance marketing, strategic planning, and team leadership. Currently serving as the Performance Marketing Director at Blueroot Health™ since June 2022, Joseph oversees marketing strategy, advertising, and SEO for multiple brands within the vitamin and supplement industry, ensuring regulatory compliance while driving revenue growth. Previously, as Lead Strategist at The Karcher Group in 2022, Joseph focused on executing plans related to PPC, SEO, and analytics. Joseph also served as Marketing Manager at Leppo, Inc. from 2018 to 2022, where responsibilities included establishing marketing efforts for a major rental company and overseeing budgeting and strategic goal setting. Joseph holds a degree from The University of Akron, earned between 2012 and 2015.