Marie-Luise Heimer

VP Digital Business Development at BMG

Marie-Luise Heimer has a diverse work experience in the music and entertainment industry. Marie-Luise has held various roles in companies such as BMG, Amazon Music, Ease Agency GmbH, Spotify, simfy AG, c/o pop, Zebralution, and Motor Musik.

Marie-Luise'smost recent position was as the VP Digital Business Development at BMG - The New Music Company, where they served as the primary contact for Spotify, optimizing monetization strategies, identifying new business opportunities, and utilizing data analytics to track performance metrics.

Prior to that, they worked as the COO at Granny and as the Principal Program Manager at Amazon Music, where they were responsible for program management, stakeholder management, and driving process improvements.

Marie-Luise has also held roles such as Managing Director at Ease Agency GmbH, Head of Artist & Label Marketing GSA at Spotify, and Manager Content & Label Relations at simfy AG.

Overall, Marie-Luise Heimer has a strong background in digital business development, program management, and artist and label marketing within the music industry.

Marie-Luise Heimer completed a Bachelor of Arts degree in Musikbusiness from the Popakademie Baden-Württemberg from 2006 to 2009. Marie-Luise then pursued further education and obtained a second Bachelor of Arts degree in Musikbusiness from Kalmar University from 2009 to 2010. In 2018, they enrolled in Quantic School of Business and Technology, where they completed an Executive Master of Business Administration (EMBA) degree from 2018 to 2020. In addition to their formal education, Marie-Luise Heimer has also obtained certifications in Systemic Coach from Competence on Top GmbH and Clear the Air Facilitator from dwarfs and Giants, both in 2023. Marie-Luise also obtained an EMBA certification from Quantic School of Business and Technology in 2020 and a certification in Leading Teams in the Digital Age from Hyper Island in 2018.

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