Sasha Barkanic

Sasha Barkanic is an experienced marketing professional with a strong background in catalog marketing and product management. Currently serving as the Manager of Catalog Marketing at BMG - The New Music Company since January 2022, Sasha previously held the position of Product Manager at Velocity Records Inc and was a Digital Marketing Manager at Madwire®. Experience includes extensive work with social media platforms, campaign management, and analytics for over 40 clients. Sasha's earlier roles involved managing releases for Rise Records, where responsibilities included coordinating with various stakeholders, conducting paid ad campaigns, and leading marketing initiatives. Additionally, Sasha has held positions in social media management and content coordination, showcasing a versatile skill set in digital marketing and client engagement.