Karina Westfall is an accomplished professional with extensive experience in change management, financial analysis, and marketing. Since May 2018, Karina has held various roles at BNY Mellon, including Vice President of Change Management and Administration and Planning, showcasing strong leadership and analytical skills. Concurrently, Karina serves as a Content Creator for YouTube. Prior experience includes positions at Highmark Health as a Marketing Financial Analyst, where Karina was noted for quantitative analysis and revenue forecasting, and at Hyatt Vacation Ownership, Inc. as a Marketing Financial Analyst, managing marketing projects and metrics reporting. Earlier roles include financial analysis at Franklin Templeton Investments and web technology coordination at Verizon Information Services, complemented by over a decade in marketing coordination at Reynolds Associates, Inc. Karina holds a Bachelor of Arts and Bachelor of Science in Marketing and Finance from the University of South Florida, earned between 2003 and 2006.
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