Daniele Kato

Daniele Kato currently serves as Gerente de Marketing at Bodytech Company since October 2001, overseeing the creation and execution of marketing strategies focused on client retention and acquisition. Responsibilities include managing online and offline branding campaigns, leading press relations, and executing sponsor activations, alongside budget control and program development. Previously, Daniele held the roles of Gerente de Trade Marketing e Marketing Institucional, where the launch of the new Bodytech brand was achieved, and Coordenador de marketing, responsible for establishing the marketing department and its first website. Prior experience includes an Assistente de Marketing position at IBF - Indústria Brasileira de Filmes from June 1999 to August 2002, supporting sales and event organization. Daniele's educational qualifications include an MBA in Administração Esportiva from FGV, and various certifications in digital marketing.