Federico Baguear is a highly experienced professional in data analytics and marketing, currently serving as the Global Data Analytics Product Owner at Boehringer Ingelheim since January 2023. With a background that includes co-founding Gloria Digital, where a focus was placed on data-driven marketing decisions, and previous roles encompassing business consulting, corporate marketing, and sales management, Federico has a proven track record in enhancing business performance through analytics and strategic marketing initiatives across various companies, including Procter & Gamble and Frost & Sullivan. Academically, Federico holds an MSc in Artificial Intelligence from Universidad Politécnica de Madrid, a degree in Biomedical Engineering from Universidad Favaloro, and a Master’s in Marketing Management from Universidad de 'San Andrés', supplemented by entrepreneurship studies at Esade.