Francesco Sias

Francesco Sias is a seasoned digital marketing professional with extensive experience in leading digital initiatives and performance-driven strategies. Currently serving as Global Digital Lead at BOGGI MILANO since September 2023, Francesco focuses on advancing the brand's digital marketing strategy. Prior roles include Global Paid Search & YouTube Lead at Performics, Global Digital Lead at dentsu X, and Global Paid Search & E-Commerce Director at iProspect. With earlier experience as Performance Director and Biddable Account Director at Essence, and Search Account Manager at Starcom MediaVest Group, Francesco has managed high-profile campaigns across diverse markets, including automotive and smartphone sectors. Francesco holds a Master's degree and Bachelor's degree in Business Administration and Management from Università di Pavia.