Elisa Maira is an experienced professional in the fields of UX research and marketing, currently serving as the UX Research Lead at bol since July 2022. Prior to this role, Elisa held the position of Market Intelligence Manager at Ortec Finance from April 2018 to June 2022, and served as a Researcher/Assistant Professor of Marketing at Eindhoven University of Technology for a brief period in 2018. As a PhD candidate in Marketing & Consumer Behavior at Rotterdam School of Management, Erasmus University from September 2012 to September 2017, Elisa gained extensive research expertise. Previous roles include Contract Researcher at Università della Valle d'Aosta, Marketing Specialist at Danone and 3M, and Junior Trade Marketing Specialist at Reckitt Benckiser Italy. Elisa's educational background includes a PhD in Marketing/Consumer Behavior and various degrees from Università Bocconi, highlighting a strong foundation in marketing management and economics.
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