Jolien Ypma

Jolien Ypma is an accomplished Group Product Manager with extensive experience at bol.com since November 2017, specializing in brand experience and assortment management for selling partners. Jolien has successfully led multidisciplinary teams to enhance the user interface for inventory management and optimize partner performance through data-driven innovations. Prior to bol.com, Jolien managed strategic projects at Royal FloraHolland, facilitating digital transformation in the flower auction industry, and served as a Business Consultant at First Consulting, bridging strategy and operations in the energy and telecom sectors. Jolien holds an MSc in International Development Studies from the University of Amsterdam, an MSc in Supply Chain Management from Rotterdam School of Management, Erasmus University, and a BSc in International Business Administration from Erasmus University Rotterdam.